Key Takeaways
- Pinterest introduces Restyle, an AI-powered tool for redesigning rooms.
- Users can use the feature to add or change furniture, decor, and lighting.
- The tool is currently available in beta in the US and Canada.
Pinterest has launched a new AI-driven feature called Restyle, allowing users to redesign their rooms with ease. The feature enables users to take a photo of a room and request changes, such as adding or replacing furniture, decor, and lighting.
With Restyle, users can select individual objects within the room and modify them, or completely change the room’s look based on a requested design style, including bohemian, industrial, whimsical, or dopamine-inspired interiors.
Powered by Pinterest Intelligence, which combines Nvidia Blackwell GPUs, Nvidia Dynamo, and open-source AI models, the feature aims to enhance the Pinterest Assistant’s ability to handle visual search requests. This technology is designed to turn users’ searches into signals for AI-powered discovery and shopping.
The feature is currently available in beta in the United States and Canada, with plans to expand its availability more broadly next month. During its annual Pinterest Presents event, the company also introduced new visual search ads and app promotion features aimed at advertisers.
By integrating the capability directly into a platform where users already save home design and decor ideas, Pinterest hopes to make it easier for users to move from collecting inspiration to deciding what they want to buy. This could help connect saved Pins with purchases by allowing users to visualize products in their own spaces before making a decision.
Pinterest Intelligence combines various technologies to power the feature, including Nvidia Blackwell GPUs, Nvidia Dynamo, and open-source AI models. This collaboration is expected to improve the Pinterest Assistant’s ability to handle visual search requests.
The feature allows users to select individual objects within the room and modify them, or completely change the room’s look based on a requested design style, including bohemian, industrial, whimsical, or dopamine-inspired interiors.
Pinterest previewed Restyle during its annual Pinterest Presents event, alongside other tools aimed at advertisers, such as new visual search ads and app promotion features. The company plans to expand the availability of Restyle more broadly next month.
