Key Takeaways
- Drift has introduced a new fragrance collection inspired by The Twilight Saga.
- The line includes home and car air fresheners with scents like plum butter, florals, and vanilla.
- The collection is available for purchase on Drift's website.
Drift, a popular fragrance brand, has launched a new collection inspired by The Twilight Saga, bringing the brooding and romantic vibes of the film franchise into homes and cars.
The Twilight x Drift collection features a range of products, including a home scent diffuser and car air fresheners, each designed to capture the essence of the hit movie series.
According to Drift, the perfect way to capture the Twilight experience is through a blend of 'plum butter,' florals, vanilla, and woods, which together create a fresh, fruity, and earthy scent.
The mood board for the Twilight fragrance includes the 'misty Pacific Northwest, the meadow, thunderstorm baseball,' and 'a little bit of forbidden romance,' reflecting the franchise's iconic setting and themes.
For living spaces, the Twilight x Drift Home Scent Diffuser is available for $19.97, offering a steady flow of fragrance that can keep a room fresh for up to 30 days. Users can control the intensity of the scent from three different levels.
For car enthusiasts, the brand offers two car air fresheners: a larger, stone-colored unit priced at $18, and a smaller, metal-tone vent clip unit for $14.95. Both can be refilled every 30 days to maintain their scent.
Drift emphasizes that the Twilight fragrance is vegan-friendly, pet-friendly, and free from harmful chemicals such as parabens, phthalates, formaldehyde, mineral oils, and petroleum.
The new fragrance line comes as a 20th anniversary celebration of Stephanie Meyer's first Twilight novel, which was released in 2005. The films and soundtracks that followed have made the franchise a cultural phenomenon.
Fans can also purchase a special 20th anniversary box set of the Twilight Saga Deluxe Hardcover Collection, now available for $66.84 on Amazon, marking the occasion with a comprehensive collection of the original novels.
