Key Takeaways
- Dutch fintech firm Adyen plans to expand its India operations and hire more employees.
- The company sees significant growth opportunities due to multinational clients entering India and Indian businesses expanding overseas.
- Adyen's pre-tax income from India more than doubled to 3.18 million euros in 2025 from 1.45 million euros the previous year.
Dutch payments processor Adyen is set to expand its presence in India, according to a top executive. The company, one of the world’s largest fintech firms, aims to capitalize on India’s fast-growing digital payments market and rising cross-border commerce activity.
Adyen’s Asia-Pacific President, Gary Yang, stated that the company is continuing to hire and grow in the market, citing significant opportunities. Since receiving payment aggregator and cross-border licences in 2024, Adyen’s local employee count has increased tenfold, reaching 120 in the first half of this year.
Despite challenges faced by other global payments firms, such as Stripe and PayPal, Adyen has steadily expanded its India presence. The company’s pre-tax income from India more than doubled to 3.18 million euros ($3.5 million) in 2025 from 1.45 million euros the previous year, according to its annual reports.
Adyen is working with major clients like software giant Adobe to expand their Indian payments suite. The company is also assisting Indian clients such as travel platform Oyo in expanding their operations abroad. Gary Yang highlighted the importance of adapting to India’s unique regulatory and payments landscape, particularly the need to meet data localisation requirements and provide Unified Payments Interface (UPI) services.
Yang emphasized that there is no success in India without UPI, noting that it is one of the largest instant payments networks in the world, processing billions of transactions every month. Adyen is positioning itself for the rise of AI-powered ‘agentic commerce,’ where software agents could search for products and complete purchases on behalf of consumers.
The company is also preparing for a framework that would allow AI agents to make small digital payments without approval for every transaction, as reported by Reuters. This move underscores Adyen’s commitment to staying ahead in the evolving payments landscape.
Adyen’s global operations generated net income of 1.06 billion euros ($1.23 billion) in 2025, indicating the company’s overall strong performance. The expansion in India is part of a broader strategy to tap into the country’s potential for long-term growth.
We’re continuing to hire and grow because we see significant opportunity in the market.
Gary Yang, Asia-Pacific President, Adyen
There is no succeeding in India without UPI.
Gary Yang, Asia-Pacific President, Adyen
