Key Takeaways
- Apple introduces new Apple Watch Series 12 and Ultra 4 at its 'Surprise and shine' event.
- No updates to the SE model for 2026, but the SE 3 remains popular.
- Both new watches have similar designs but come with several internal improvements.
Apple has unveiled its latest smartwatch models, the Apple Watch Series 12 and Ultra 4, at its 'Surprise and shine' event. The event, which primarily focused on the iPhone Duo, also brought attention to the wearable technology segment.
Despite the absence of updates to the SE model for 2026, Apple's decision is not seen as a negative, with the SE 3 continuing to perform well among users.
The new watches share a similar design with their predecessors, but they come with several internal improvements that could pique the interest of potential buyers.
Victoria Song, a colleague at The Verge, has reported that the new watches offer enhanced features, though specific details are yet to be disclosed in full.
Notably, there are no changes to the pricing of the new watches, which remain consistent with the existing lineup.
The new Apple Watch Series 12 and Ultra 4 are now available for preorder, with customers able to secure their devices ahead of the official launch date.
While the new models look familiar, the updates under the hood could make them more appealing to tech enthusiasts and health-conscious users.
Apple's strategy of focusing on the iPhone Duo during the event suggests that the company is prioritizing its flagship product line, but the new smartwatches still receive significant attention.
